Earthly: Post Growth World
Visual Systems, Branding, Speculative Design
In collaboration with Amoré Van Der Linde, Keytrin Gyumova & Nayanika Sengupta
How would we live in a carbon-free world? Pitching a speculative brand set in a post growth future to international design agency, Imagination.
We envisioned a lifestyle brand that prioritises wellbeing, community, and environmental stewardship, challenging today’s work-life balance by promoting time spent reconnecting with nature and family. This concept involves embracing a farm-to-table approach, where individuals trade the traditional 9-5 job for meaningful time spent harvesting food in the fields.
By Keytrin Gyumova
Earthly—a playful lifestyle brand which values sustainable living, mindful consumption and community.
By Nayanika Sengupta
Pitching Earthly to Imagination, London
